Our Mission Is to Improve the Homeownership Experience

Last updated: August 2019

HomeOpenly helps our users to make the opportunity of homeownership transparent, affordable, and an open experience.

Privacy by Design and Open Systems Design

As an Internet technology company, our commitment will always be the same: user experience. HomeOpenly strictly enforces Privacy by Design policy and never shares user’s information unless the user specifically authorizes us to do so. Privacy by Design policy improves user trust and leads to better network effects. Our team uses Open Systems Design methodology to innovate, develop, and maintain an excellent end-to-end Open Real Estate Marketplace™ experience for all users.

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Default End-To-End Encryption

Most of our optional marketplace products carry highly sensitive user information and other private details. Automatic end-to-end encryption ensures that only the intended users can read what is sent, and nobody in between, not even HomeOpenly.

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Our Terms and Pricing

Transparency is all about trust. HomeOpenly is an Open Marketplace™ with access to the best unbiased local savings information, for free. HomeOpenly does not sell broker fees and does not accept any referral fees from real estate brokers. Simply stated, real estate brokers never pay HomeOpenly. When you use HomeOpenly, all matched results are unbiased and transparent. Any paid offers we display to you from our Marketplace Partners are optional and always clearly labeled. HomeOpenly keenly guards user privacy and never shares your information with third parties without your expressed consent. We consider it a privilege to be able to help make your homeownership a better experience with the use of Internet technology.

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Residential Real Estate Services Ratings

HomeOpenly maintains Residential Real Estate Directory (RRED) of trending real estate services, portals, and startups. All entries are independently compiled and scored. HomeOpenly does not receive any payments from companies and services listed, all Editor's reviews are impartial. The guidelines for acceptance require sizable and innovative impact on the residential real estate process in the United States. Only services that provide the best organic value to consumers in home transactions receive the highest Editor’s rating.

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Residential Real Estate Guides

HomeOpenly maintains a series of articles organized into Guides that aim to highlight issues that affect housing affordability, home selling, home buying, and home care trends in the industry. The information presented in the Guides is unbiased. HomeOpenly staff selects issues based on the importance and impact to users, and not due to any outside influence.

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Your User Experience and Feedback

HomeOpenly works due to healthy user-participation. Our goal is to encourage competition and to fix the residential real estate process with network effects as a driving catalyst. HomeOpenly relies on powerful user engagement as much as a compass relies on a powerful geomagnetic field. HomeOpenly advocates for 100% experience with all our users: homeowners, home buyers, real estate agents, and marketplace partners. Please tell us what is important to you about your homeownership experience, what you look for in a trust-focused platform and how we can better serve you as our user.

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HomeOpenly Frequently Asked Questions (FAQ)

Why Open Marketplace™ offers unbiased real estate information?

The alternative to Open Marketplace™ is 'pay to play' where the information you get depends on who paid to present it to you. In real estate, unbiased information is especially important because your home is probably the largest purchase you will ever make.

The most common 'pay to play' scheme in real estate is a 'paper brokerage' website that pretends to give unbiased agent referrals while referring only agents who are willing to pay a referral fee.

Why Open Marketplace™ offers a fair platform for Realtors®?

HomeOpenly provides agents the ability to establish fair commissions and the best level of service. As a real estate professional, your efforts and rewards for doing the work are 100% focused on your clients.

HomeOpenly is not a real estate 'paper broker' and can legally advertise services of real estate professionals in compliance with local Business and Professions Codes, RESPA (12 U.S.C. 2607), and the Sherman Antitrust Act (15 U.S.C. Chapter 1, 2).

When should I use HomeOpenly?

As a consumer, you may easily check HomeOpenly online live results before hiring a real estate agent to see how much you can save when buying or selling any residence in the United States.

All results are impartial and there are no hidden costs to anyone. The best thing for a homebuyer or a home seller is to use our service before approaching real estate agents directly.

How does HomeOpenly help me financially?

HomeOpenly helps homebuyers and home sellers save money by connecting our users with Real Estate Agents offering the best deals as an open e-commerce platform. We also connect our users with many value-added services, such as mortgage lenders, insurance providers, maintenance pros, and bridge loan financial products that offer competitive terms and conditions to consumers across the US.

Is HomeOpenly a Referral Service?

No. HomeOpenly is not a referral service, we do not recommend one agent over another to consumers. Our product is a digital e-commerce marketplace where agents advertise to consumers their services subject to transparent pricing. A marketplace is a distinctly different proposition from a referral service.

HomeOpenly offers genuine information that helps consumers meet local professionals on competitive terms and to make a sound Financial Service or a Financial Product choice. Specifically, the platform aggregates savings information from local real estate agents subject to 0% referral fees. However, consumers are not referred to anyone in specific.

HomeOpenly is distinctly unbiased media company in real estate. We help consumers with new and transparent information; we help consumers to connect with competitive agents, but we are not a referral service and we do not make any broker referrals.

The distinction is such that paper brokers, or broker referral services, typically attempt to steer consumers in self-interest toward thier Partner Brokers for a cut of their commissions.

Does HomeOpenly have any hidden fees?

There are no fees to anyone, no 'partner agents,' and no hidden 'blanket' referral agreements. HomeOpenly always delivers 100% savings and keenly guards user privacy because it is built to deliver the best user experience.

HomeOpenly delivers great savings to consumers looking to buy or sell residential real estate in the United States because it is supported with independent advertising revenue for value-added Fintech and housing products and services such as mortgage, refinance, moving, stand-in cash offers programs, home insurance, etc.

Real estate agents never pay HomeOpenly to advertise and we never collect fees from agents after your real estate transaction is complete. Our goal is to encourage competition and to improve the homeownership experience as a value-added Internet service.