REX Real Estate is a California, Texas, Colorado, New Jersey, and New York real estate listing agent, offers consumers listing savings and buyer’s rebates for select areas. REX Real Estate does not offer Buyer's Agent Commission (2.5%-3%) split to buyer’s agents and does not list seller’s homes on the MLS.
MLS-less REX significantly lowers home's exposure to buyers working with their own agent and misrepresents many advantages of using MLS to sellers.
Further, REX Real Estate claims to save buyer's agent fee amount, but in reality, Buyer's Agent Commission is always defined by the seller and it is up to the seller how much she is willing to offer buyer's agent, not REX.
The listing rate of 2%, that the company offers, must be compared to a "traditional" listing fee of 3%. In this comparison, REX Real Estate listing savings are only 1% less than a "traditional" listing commission.
REX Real Estate offers savings to sellers with a commission set at 2%, and buyers a 50% commission rebate.
REX Real Estate is a consumer-focused real estate agent that, unfortunately, claims a lot more than what it actionably delivers. REX Real Estate service includes posting home on its own web site and MLS Aggregator services, professional photos and 3D images in addition to all typical services offered by a traditional real estate agent.
The key disadvantage of using REX Real Estate is that it does not use MLS to advertise a listing property to other brokers. Any buyer who is represented by their own agent must pay a buyer’s agent fees out-of-pocket. This proposition gives REX larger control of how company’s listing data is distributed and an excuse to claim additional savings against 6% commission, but the seller pays the real price with a highly limited pool of self-represented buyers.
The company claims that it saves the seller a Buyer’s Agent Commission, but this amount is typically defined by the seller and it is never mandatory. In reality, REX Real Estate actionably offers 1% in listing savings compared to a “traditional” listing rate of 3%.
REX Real Estate further misrepresents volume of total savings when it claims that other agents that use “antiquated MLS and is set up like a traditional agency, can’t get away from the 3% buy-side commission.” This is false. There are agents who choose to waive or drastically reduce this fee if the buyer is self-represented and this amount if not set in stone. The only reason 2.5% - 3% buy-side commission is often recommended by other real estate agents is because it significantly increases listing exposure to potential buyers.
When comparing listing rates, Buyer’s Agent Commission amount is irrelevant and should never be used to “prop-up” the appeal of a competitive listing rate. This systematic misinformation is quite damaging to consumers who may not be aware of drawbacks associated with not offering the buy-side commission.
Further, REX Real Estate operates alongside many highly competitive real estate agents that offer consumers much better savings, such as flat fees - when the company claims it offers the lowest fee, this is simply not true. When working with other agents, REX Real Estate hypocritically receives Buyer’s Agent Commission from other listing agents when it represents buyers; REX Real Estate refunds 50% of that amount back to the buyer, as a tax-free commission refund.
We find that REX Real Estate offers nothing new over most any real estate agent, it simply games a few pieces of the existing process in an effort to claim that it has a found a way to replace an outdated MLS.
A well-defined MLS Aggregation process is actually very helpful to consumers because this information, now widely available online, helps people find and shop for homes easily. The real problems in the real estate process are excessive fees and hidden kickbacks between agents and referral fee networks.
Despite the fact that REX Real Estate is a model that offers listing savings to sellers, it receives an average score due to the misleading advertising policy and lack of home exposure to the MLS. REX Real Estate is still a great option for buyers due to 50% buyer’s refund.
How to save when buying a home
WARNING: Unlawful Kickbacks, Broker-to-Broker Collusion, False Marketing, Wire Fraud, Price Fixing.
Sold.com is a broker-to-broker collusion scheme, where "partner agents" unlawfully agree to pay massive kickbacks to receive your information and engage in market allocation, consumer allocation, false advertising, unlawful kickbacks, wire fraud, and price-fixing practices in violation of, inter alia, 18 U.S.C. § 1346, 18 U.S.C. § 1343, 15 U.S.C. § 1, 15 U.S.C. § 45, 12 U.S.C. § 2607, 12 C.F.R. § 1024.14. As a consumer, you will always significantly overpay for Realtor commissions subject to hidden kickbacks and pay-to-play steering promoted in this scheme.
United States federal antitrust laws prohibit consumer allocation and blanket referral agreements between real estate companies.
Be smart; do not allow your information to be "sold as a lead" to a double-dealing Realtor in exchange for massive commission kickbacks paid from your future home sale, or your future home purchase.
Sold.com is a referral fee network designed to collect fees by matching consumers with local real estate agents willing to participate. Sold.com operates as a licensed real estate brokerage in California under BRE License #01937601, but it does not produce any services that are typically offered by real estate agents and does not represent consumers when selling real estate in any State.
When consumers submit information to Sold.com, this information is simply sold to real estate agents who are willing to pay for it with a 30% share of their commission.
Sold.com revenue comes from referral fees.
On paper, Sold.com seems to have a great idea – to provide its users with the best way to sell a home, but in reality, it is a referral network designed to steer consumers toward agents and other services willing to pay a cut of their commission back into the network.
Sold.com states that it is an “unbiased” and consumer-focused service, but the actual model turns out to be much less effective - Sold.com is a California licensed real estate broker that collects a 30% referral fee from all real estate agents that participate.
This fee makes it hardly a free service for anyone since referral fees are inevitably passed down to consumers. More importantly, Sold.com applies this pay-to-play bias towards all matching results, meaning, only real estate agents that have agreed to pay a referral fee are displayed in match results for consumers.
Sold.com audits all transactions because it needs to find out how much money real estate agents receive in commissions, inevitably collecting private details of consumer’s agreement for home purchase or sale.
Sold.com plays fees down to consumers - it states directly that the service is 100% free, but at the same time, it rigidly locks every participating real estate agent into 30% referral fee attached to the back-end of every contract. As a licensed real estate agent that doesn’t perform any real estate services or takes any responsibility for the transaction, it is not entirely clear how this process works under the Business and Professions Code and RESPA.
Clearly, real estate agents only sign-up with Sold.com because the price of the referral fee can be easily incorporated into their client's agreement with excessive commissions. Sold.com receives the second lowest score because this service is clearly biased and it claims to provide the complete opposite of what it actually does.
Update: on September 29, 2021, SOLD.com (operated by Ten-X Finance, Inc. 'shell' real estate brokerage CA DRE License 01937601) has originated a request to the editor asking for this review to be removed.
The following is a pdf link to the notice originated by SOLD.com, dated September 29, 2021.
The following is a pdf link to the reply written by the editor of this review, dated December 13, 2021.
How real estate referral fees work