Compare RedfinNow and Xome

For Sellers

Cash Offers
15%-20%
Home Equity
RedfinNow does not provide real estate services to home sellers. Instead, the company buys homes directly, repairs and resells them to consumers or investment companies that rent them to tenants. RedfinNow make an offer equal to 80%-85% of home value accounting for fees and any cost of the repairs and resale.

For Sellers

Referred Agents
25%-40%
Referral Fee
Xome does not provide real estate services to home sellers. Instead, this company matches consumers with various real estate agents in exchange for a 25%-40% referral fee. Xome results suffer from pay-to-play bias because the network does not match consumers with agents unwilling to pay 25%-40% of their commission to Xome.

For Buyers

Not Applicable
0
No Rates
RedfinNow does not provide real estate services to home buyers. RedfinNow does resell some of the homes it buys on the open market, just like any other real estate investor aiming for the highest return on investment.

For Buyers

Referred Agents
25%-40%
Referral Fee
Xome does not provide real estate services to home buyers. Instead, this company matches consumers with various real estate agents in exchange for a 25%-40% referral fee. Xome results suffer from pay-to-play bias because the network does not match consumers with agents unwilling to pay 25%-40% of their commission to Xome.
Question: What is the difference between RedfinNow and Xome?
Answer: RedfinNow is a direct home cash buyer that buys select homes off-market with cash offers and resells them at a profit to homebuyers while Xome is a referral fee network that enables broker-to-broker collusion with use of blanket referral agreements
Compare RedfinNow and Xome for home buying and selling. HomeOpenly is an impartial and an open resource focused on trending real estate services, portals and start-ups.

First published: 17 February 2019
Last updated: 25 April 2021

Buying and Selling with RedfinNow

RedfinNow is a real estate investment company, owned by Redfin. RedfinNow is one of the only direct home buyers that openly admits that when listing a home on the open market, sellers may be able to sell a home for more than RedfinNow's offer price.

RedfinNow does not represent sellers in the sale of their home. If a seller decides to sell to RedfinNow, neither Redfin nor RedfinNow will represent the seller's interests regarding the sale.

RedfinNow further recommends that sellers seek independent representation in the sale of a home, which directly contradicts the claim that RedfinNow process saves 4%-6% in traditional real estate agent commissions.

RedfinNow Pricing

RedfinNow makes money with a difference between buying and selling each home. This difference is a combination of fees and home value appreciation between what RedfinNow buys and seller each home for.

Sellers can expect to receive 80%-85% of their home value from this type of sale after any fees, cost of the minor repairs, and resale. RedfinNow claims 7% - 9% in service fees, but this amount does not include a discounted cash offer seller typically receives.

Listing Services

  • This Service Does Not Represent Sellers

Buyer's Agent Services

  • This Service Does Not Represent Buyers

RedfinNow Editor's Review:

RedfinNow will buy a home at a price that is below market value due to necessary repairs, renovation, and other factors. After RedfinNow buys the home, it renovates and resells it for a profit to other buyers or companies that rent homes to qualified tenants.

RedfinNow claims that its fees are limited by 7% - 9% RedfinNow fee, but this fee does not mean that RedfinNow will offer consumers a fair market offer. RedfinNow is not obligated to present consumers with a fair offer for their property because, unlike a real estate agent, it does not represent consumers when selling a home. Additionally, similar to a traditional home sale process, the seller is responsible for covering their closing costs. This typically includes (but is not limited to) title insurance policy, attorney and escrow fees, and any HOA transfer fees.

With higher fees comes a convenience of an all-cash closing when selling a home. RedfinNow claims to provide convenience, speed, and certainty of a fast sale. Dubbed as an iBuyer, RedfinNow makes an offer on a house within days or hours, but this offer is highly conditional.

Each offer RedfinNow makes is just an estimate, it is non-binding until the company makes a home inspection. At the inspection, RedfinNow will often find reasons to lower its original offer when it finds items that need repair or if it has made a mistake in its original valuation.

When the company is unable to make an offer, it simply redirects consumers to a real estate agent - either a Redfin Agent or a partner Agent in exchange for a 30% referral fee. RedfinNow offers fast home sales, but these are typically accompanied by higher fees. RedfinNow only makes offers to select homes in select regions.

The main disadvantage of using RedfinNow is high losses in homeowners’ equity. RedfinNow is a “heavy” model, backed by a large amount of VC capital ready to buy homes in all-cash transactions. As any real estate investor, RedfinNow is susceptible to losing money in any given transaction. This model is susceptible to a number of risk factors, high operational costs and a continued need for higher-than-average Return on Investment (ROI) with each flip. RedfinNow is not legally bound to represent consumers, its main legal obligation is to its shareholders.

RedfinNow’s fast transaction and easy move-out experience typically come at an extremely high price because this model incurs “double” transaction costs during the purchase, holding period, rehab work and final sale that includes real estate agent fees. RedfinNow pays real estate agent commissions like any other buyer and seller of real estate, so these costs must be accounted for in the company’s fee structure.

The facts continue to point against RedfinNow’s claims that it offers fair value for the houses it buys. Moreover, because most homes in the United States are financed, homeowners own only partial net equity in their home. Banks receive the same amount of the remaining mortgage sum regardless of how any given home is sold, whereas only homeowners’ net equity is lost in transaction fees paid to RedfinNow.

Typically RedfinNow uses the following factors when determining the offer: existing condition of the home including repairs needed, time it will take to finish needed repairs, value of a home compared to other comparable homes in the area, real estate commission required to resell, costs associated with maintaining a home during repairs, including taxes, payments, insurance, utilities and homeowner dues.

Today, there are a number of highly qualified real estate agents who offer competitive listing rates and flat fee listings across the United States. Unless a situation absolutely requires a quick sale, HomeOpenly recommends that consumers first consider using a licensed real estate agent working on competitive terms to properly list their homes on the open market before turning to RedfinNow option.

Some real estate agents are now offering Concierge services that include painting, landscaping, and other services that help consumers place their home on the open market without upfront costs and high loss to home equity.

Where does RedfinNow operate?

RedfinNow currently operates in select areas across Orange County, San Diego and the Inland Empire in California .

Buying and Selling with Xome

WARNING: Unlawful Kickbacks, Broker-to-Broker Collusion, False Marketing, Wire Fraud, Price Fixing.

Xome is a broker-to-broker collusion scheme, where "partner agents" unlawfully agree to pay massive kickbacks to receive your information and engage in market allocation, consumer allocation, false advertising, unlawful kickbacks, wire fraud, and price-fixing practices in violation of, inter alia, 18 U.S.C. § 1346, 18 U.S.C. § 1343, 15 U.S.C. § 1, 15 U.S.C. § 45, 12 U.S.C. § 2607, 12 C.F.R. § 1024.14. As a consumer, you will always significantly overpay for Realtor commissions subject to hidden kickbacks and pay-to-play steering promoted in this scheme.

United States federal antitrust laws prohibit consumer allocation and blanket referral agreements between real estate companies.

Be smart; do not allow your information to be "sold as a lead" to a double-dealing Realtor in exchange for massive commission kickbacks paid from your future home sale, or your future home purchase.


Xome is a referral fee network designed to collect fees by matching consumers with local real estate agents willing to participate.

Xome operates as a licensed real estate brokerage in California under BRE License #001932600, but it does not produce any services that are typically offered by real estate agents and does not represent consumers when buying or selling real estate in any State.

When consumers submit information to Xome, this information is simply sold to real estate agents who are willing to pay for it with 25%-40% share of their commission.

Xome Pricing

Xome revenue comes from referral fees and sale of user data.

Listing Services

  • This Service Does Not Represent Sellers

Buyer's Agent Services

  • This Service Does Not Represent Buyers

Xome Editor's Review:

Xome is a licensed real estate broker that collects a 25%-40% referral fee from all real estate agents that participate. Agents are accepted into the referral program at no upfront cost, instead, all fees are back-loaded into the agent’s commission and result in a much higher cost to consumers.

All agents in Xome Agent Network must pay Xome a referral fee for each closed deal and report on the progress with private transaction details using Xome portal. Xome itself does not create an agency relationship with consumers and has no financial obligation for the actions of Referred Agents.

Consumers work with these agents through separate written agreements. The terms of any agreement between consumers and real estate agent in the network are not endorsed or recommended by Xome.

All real estate agents using Xome pay a referral fee depending on the final cost of a house. On a $250,000 house, the agent could pay around $2,800 in fees to Xome. This amount could be easily offered as a refund or commission savings to consumers, but instead, it becomes a deterrent for real estate agents to offer competitive terms.

Xome Agent Network plays fees down to consumers, but it rigidly locks every participating real estate agent into a referral fee attached to the back-end of every contract. As a licensed real estate agent that doesn’t perform any real estate services or takes any responsibility for the transaction, it is not entirely clear how this process works under the Business and Professions Code and RESPA.

Clearly, real estate agents only sign-up with Xome because the price of the referral fee can be easily incorporated into their client’s agreement with excessive commissions.

Xome receives the second lowest score because this service is clearly biased and it claims to provide the complete opposite of what it actually does. Xome must be well aware of this issue but continues to operate on pay-to-play methodology in order to collect fees that needlessly make home buying and selling more expensive. In the end,

Xome is a referral fee network that operates a limited pool of real estate agents willing to pay 25%-40% of their commission for each lead.

Where does Xome operate?

Xome currently operates in select areas across United States.